African economies are described as emerging and frontier markets, and typically viewed as raw landscapes of unbridled opportunity. However, doing business in Africa requires more than the stereotypical “venturing into
The unique opportunities and challenges in the African markets make determining where to enter a new market and what strategy to use especially important. Your options will vary depending on
Manufacturers need to be able to qualify and forecast opportunities in their channel partner’s sales pipeline. Over the past few years, Original Equipment Manufacturers (OEMs) in the computing, telecom